According to Local Offer Network the US group-buying industry (ie. Groupon and LivingSocial) should reach around $2.7 billion in 2011 from $1.1 billion in 2010. The number of deals being offered were about 63,000 deals in the U.S. through group buying sites. Just in the first quarter of 2011, there will be an estimated 40,000. Groupon accounts for less than half of those published deals.
The main categories of products and services are Food and Drink (27%), Beauty, Spa & Massage (19%), Fitness & nutrition (7%), Sports & Recreation (7%), and Home Products & Services (5%). The biggest cities for daily deals are Chicago (where Groupon is based), New York City, San Francisco, Boston, and LA.
The report by Local Offer Network can be found below.
Group Deals Industry Report
Louis Rhéaume
Infocom Intelligence
louis@infocomintelligence.com
A blog on the convergence of info-communications industries: communications, computing, electronics, entertainment, publications and education. Strategic, technological and financial analysis. English and French blog. Cette chronique traite de l’évolution des industries de l’information et des communications et couvre des aspects stratégiques, technologiques et financiers, comme l’économie du savoir et de l’innovation. L’auteur est Associé principal de Infocom Intelligence.
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